The presentation in class last week discussed the history of advertising and where we are today as a society. Lizza Vedder began talking about advertisements when they first became about and how different they are today. For example advertisements in the news papers would say simple things like, "Do you like coffee? We have it here" today, it is much different. For example, Dunkin Donuts and Starbucks we all know they sell coffee, in fact most of us know what they sell and what we can get, however, its the way they grab their consumers attention and how they continue to sell their product in todays world.
No matter what we do or where we go advertisements are everywhere. You hear them on the radio, watching tv, watching a youtube video, and even on SnapChat today, when a specific company or organization is coming out with something new or attempting to promote it, you can find it on SnapChat. As learned during our presentation advertisers are always one step ahead of us and are manipulative in ways we can't imagine. However, despite advertisers become more and more involved in our lives, it has become more challenging for them to grab consumers attention, it takes a type of skill. For example, and ad on Youtube, the radio, Spotify, T.V, etc. they have about 5 seconds to grab the consumers attention before it is either skipped, or the station is changed. Despite this being a difficult challenge, Liza Vedder educated us on the fact that advertisements are around us everywhere, and at all times.
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